Effective date: January 2026​

The Puppy Cup (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal information responsibly and transparently. This Privacy Policy explains how we collect, use, disclose and protect your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).This policy applies to information collected through our website, events, ticketing, partnerships, sponsorships and related services.​​

 

1. Who We AreThe Puppy Cup is a charitable and community event supporting animal welfare, rescue organisations and related philanthropic initiatives.If you have any questions about this policy, you can contact us at:

Email: The.puppycup.team@gmail.com  

 

2. What Personal Information We CollectWe may collect personal information that is reasonably necessary for our functions and activities. This may include:

Identity and contact details

Name

Email address

Phone number

Postal address

Event and participation information

Ticket purchases and attendance

Volunteer or partnership enquiries

Sponsorship details

Dietary or accessibility requirements

Payment and transaction information

Billing details (processed securely by third-party providers)

Donation history

Marketing and communication preferences

Newsletter sign-ups

Campaign engagement

Technical and usage data

IP address

Device and browser type

Website interactions via cookies and analytics tools

We do not collect sensitive personal information unless it is reasonably necessary and you consent.  

 

3. How We Collect Personal InformationWe may collect personal information when you:

Register for events or purchase tickets

Donate or participate in fundraising

Subscribe to newsletters or marketing

Contact us via website forms, email or social media

Apply to volunteer or partnerInteract with our website through cookies or analytics tools

Participate in promotions or competitions

Where reasonable, we will collect your personal information directly from you.  

 

4. Why We Collect and Use Your InformationWe use personal information to:

Process ticket sales, donations and event participation

Communicate with you about The Puppy Cup and related initiativesProvide updates about animal welfare and charitable partnerships

Manage volunteers, sponsors and partnerships

Improve our events, services and website

Conduct marketing and fundraising activities

Comply with legal and regulatory obligations

We may also use de-identified data for reporting, insights and impact measurement.

 

5. Marketing CommunicationsWith your consent, we may send you:

Event updates and announcements

Fundraising and donation opportunities

Partner campaigns and promotions

Community and rescue initiatives

You can opt out at any time by:

Clicking the unsubscribe link in emails

Contacting us directly 

 

6. Disclosure of Personal InformationWe may share your information with trusted third parties, including:

Event and ticketing platforms

Payment processors

Marketing and email service providers

Technology and website hosting providers

Sponsors and partners (where relevant and disclosed)

Professional advisors such as legal or accounting

Government or regulatory authorities where requiredWe will only disclose information where necessary and will take reasonable steps to ensure these parties protect your data.

 

7. Overseas DisclosureSome third-party providers may store or process information overseas (e.g. cloud services or email platforms). Where this occurs, we take reasonable steps to ensure appropriate safeguards are in place.

 

8. Cookies and AnalyticsOur website uses cookies and similar technologies to:

Understand how visitors use the siteImprove functionality and user experience

Deliver relevant content and advertising

We may use tools such as:

Google Analytics

Meta Pixel

Other marketing and performance platforms

You can adjust your browser settings to refuse cookies.

 

9. Security of Personal InformationWe take reasonable steps to protect your personal information from:

MisuseInterferenceLossUnauthorised access or disclosure

These steps include secure systems, access controls and trusted providers. However, no internet transmission is completely secure.

 

10. Access and Correction

You may request access to or correction of your personal information by contacting us.

We will respond within a reasonable time and may need to verify your identity before processing your request.

 

11. Children’s Privacy

The Puppy Cup may involve families and children. We do not knowingly collect personal information from children without appropriate parental or guardian consent.

 

12. Third-Party Links

Our website may contain links to other websites. We are not responsible for the privacy practices of those third parties.

 

13. Complaints

If you believe we have breached your privacy rights, please contact us first so we can investigate.If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner (OAIC):Website: www.oaic.gov.auPhone: 1300 363 992

 

14. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.